Let's Get Social
Learn how to make your social media marketing work for you!
Are you struggling with building your business using Instagram and other social platforms?
You're not alone!
Let's Get Social
Make your social media marketing work for you with this course designed for hair industry professionals!
This past year has hit everyone hard, leaving a lot of us asking ourselves
"How the heck do I show up on here now?!"
This course is here to save the day! In fact, I hope it does much more than that. Keep reading to see what I mean!
- A deep understanding of who exactly you are marketing to and how to attract them to your chair
- Using a marketing strategy that works best for when you are in your career and where you want to go
- Know how to use multiple platforms to market your biz and network with endless potential
Not only is all of this possible, I’ve created the roadmap on how to do it all!
This course is the answer to building your clientele with efforts thats actually pay off.
THIS IS EXACTLY WHAT I NEED !
MODULE ONE
Discover your direction
Why do YOU social media? If it's because you think you have to, you're wrong. Learn how to use it to serve you in the best way.
Lesson 1: Finding your purpose for marketing
Lesson 2: Understanding your ideal client and how to connect with them
Lesson 3: Creating authentic content
MODULE TWO
Social Media Blueprint
Stop the panic of what to post and what you say. This four-part strategy and tips will be the backbone of your marketing!
Lesson 4: Four part Instagram strategy
Lesson 5: Different types of content and what works best
Lesson 6: Instagrams Reels feature and how to use it
MODULE THREE
Algorithm Agony
Are your posts not being seen by your ideal clients? I'm showing you all the ways you can authentically connect with them!
Lesson 7: Digital networking with new clients
Lesson 8: Building organic engagement
Lesson 9: Client communication via social media
MODULE FOUR
Your Virtual Business
Organic search is still one of the best ways how to build your business, but is your website showing up with SEO, and is it visually appealing? If you're not sure, I got you!
Lesson 10: Salon website necessities and SEO checklist
Lesson 11: How to create a recognizable brand visually
MODULE FIVE
Pinterest Marketing
Do you ever use Pinterest for personal use? Think about all of the new clients you can be reaching through this platform! Let me show you how!
Lesson 12: How Pinterest marketing works
Lesson 13: Creating the perfect Pinterest ad
MODULE SIX (NEW!)
Video is King
Video content is where most social media platforms are capitalizing. It's imperative to understand how to use these video features in order to grow you audience.
Lesson 14: Instagram Reels + TikTok content creation and trending audio
Plus 7 Digital Downloads
- Brand identity guide
- Branded DM Templates
- Brand Board Template
- Workflow Email Templates
- website hosting sites/ design templates
- 15 Reels + TikTok inspiration
- Four week content calendar including video content
8 Canva Editable Templates
- Content Calendar
- IG Story Templates to Grow Engagement
- Influencer Agreement Mock Up
- Digital Resume Template
- Media Kit - Working with Bigger Brands
- Captions that Convert
- Hashtag Generator (per content topic)
- Pinterest Ad Templates
Meet your coach!
I'm Sarah, SALT's Marketing Manager and Coach and over the past three years, I've been behind the scenes of building SALT's social media accounts and platforms to attract our teams ideal clients!
Now, I'm sharing everything I've learned through this experience with YOU!
I've created this course for the hairstylist who wants to show up on social media but doesn't know where to start. They feel overwhelmed and are constantly comparing themselves to other "successful" stylists. Who wants to build their business in an authentic way.
I'll be walking you through it step by step so get ready to level up and change the way others see your business virtually!
You can listen to some free education from me on our Hair Goals Podcast!
Ep 3: The Formula for Success with Social Media
Ep 13: A powerful marketing platform!
are you ready?
FAQs
Will I have forever access?
How often is content updated?
How much does this course cost?
Can I go through this course at my own pace?
are you ready?
